If this has been happening, it may be time to pick up another booth. Conflicting Schedules Warrant Another BoothĪs you find more trade show events you want to enter, you’ll likely find some are scheduled at the exact same time, or the shows are too close together and don’t give you enough time to ship and set up for the next event. Instead of paying huge shipping costs and hassling with customs to send your booth over there and back, you’ll probably want to get a dedicated trade exhibit that you can store over there. Look at you, you hot shot – insinuating yourself into those overseas markets! You Need an Extra Booth for Those International Shows Maybe you’ve simply decided that your best strategy is to attend more small shows instead of a few colossal ones, and you need something… quaint, but something that will still make you look like a leader in your industry.
Maybe your marketing budget has shrunk, and you now find yourself wishing you had a smaller exhibit (at least for the next few years) to bring down your operating costs. It also doesn’t hurt to have a larger footprint and make a bigger impact at these events. It’s fine to exhibit from a cozy booth when you’re just starting out, but as your business grows, you’ll most likely discover you could use some more booth space for meetings, presentations, storage, and demos.
Square trade show booth mockup free#
If this is the case, you may need to set that booth out on the curb with a big FREE sign taped to it. Whatever the reason may be, it is possible your old booth no longer matches your new corporate image or collateral. Your organization may have recently done some re-branding, launched a new product, or entered a new vertical market. Your Booth No Longer Matches Your Message
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